Ad of the Day (6.29.12)
A lot of times when it comes to advertising you are trying to sell a specific product. Sometimes, however, you are simply trying to sell a brand. That’s the case […]
Monthly Archives: June 2012
Bruce Wayne responds to Lucius Fox
A few days ago I posted a letter written by Lucius Fox (Morgan Freeman) to Bruce Wayne (Christian Bale) detailing his concerns about prying Wayne Enterprises Board members. It appears […]
Ad of the Day (6.28.12)
In order to promote its new line of gourmet beef, North Carolina grocery store Bloom decided to create a billboard that showed what a cut of their cooked beef would […]
Ad of the Day (6.27.12)
I think that today’s ad is so simple, yet it is so genius. The ad was done by Publicis advertising agency in New York and it is for Pepto-Bismol. What […]
Ad of the Day (6.26.12)
A few weeks ago, the Ad of the Day was for the building of an advertising agency in Austin, Texas called McGarrah Jessee. Today, we are going to take a […]
Mr. Fox writes to Mr. Wayne in the continuing viral marketing for “The Dark Knight Rises”
Have you been to the Mountain Dew “Dark Knight Rises” website yet? Apparently that site is going to be the source of all official viral marketing until the films release […]
Ad of the Day (6.25.12)
BonoGrao is a brand of gourmet coffee in Brazil. In order to show how strong their coffee is, they partnered with Y&R Brazil to come up with this brilliant magazine […]
More developments on “The Dark Knight Rises” viral marketing campaign!
Yesterday, I posted about an article in the Gotham Observer about Harvey Dent Day. Well, it turns out the rest of that newspaper has been released as part of the […]
“The Dark Knight Rises” viral campaign centered on Harvey Dent Day continues!
Earlier this week I posted a letter from the Mayor of Gotham City which talked about the Dent Act – which would provide for a harsher stance on criminals – […]
Ad of the Day (6.21.12)
In order to promote the latest entry to the X-Men franchise, “X-Men: First Class,” Fox decided to try something a little different. On Memorial Day 2011 in California, people were […]
